Personal Branding photo shoot for Lucy Griffiths Expert course creation expert


Last December I was really chuffed to be planning a personal branding photo shoot with the video content genius, Lucy Griffiths.

But here’s the twist: we didn’t shoot in a posh studio or a grandiose backdrop. Instead, we brought the camera to the heart of where the magic happens – Lucy’s very own home.

Meet Lucy Griffiths:

Before we step into the behind-the-scenes of the shoot, allow me to introduce you to Lucy. Beyond the titles of a successful business owner and bestselling author, Lucy stands out in the vast digital realm as a video content expert.

And the most impressive part? All her captivating videos, those engaging narratives, are birthed right in her home with minimal equipment. A testament to the fact that passion and skill often outshine big budgets.

The Branding Photo Shoot: Authenticity in Every Frame

Lucy’s vision for the personal branding photo shoot was crystal clear: she wanted the photos to resonate with the authenticity of her video creation process.

The idea was to showcase that you don’t need an upscale studio to produce quality videos. A cozy corner in your home, paired with dedication and expertise, can work wonders.

A corner by the window, where natural light often becomes her best ally, and glimpses of her living area, showcasing the realness and of her content creation process.

A Homely Wrap to a December Adventure

As we packed up, I reflected on the day. This branding photo shoot wasn’t just about capturing Lucy’s professional side; it was a narrative of a creator’s relationship with her space. A story that speaks volumes about the possibilities that lie within our homes, waiting to be harnessed.


Lucy Griffiths

And when you’re ready, here are three ways that I can help you:

1) Visit my blog for tips on VISIBILITY.

Every week I discuss strategies to improve your visibility, get over your fear of visibility and my latest shoots.  Read here

2) Plan a bespoke photoshoot.

We can plan a shoot based on what you actually need (read more) or you could join me at a Branding Day.

3) Join ‘Visibility School’.

Visibility school is a membership group where you get 12 months of photoshoots, a fab little Facebook group and a Visibility Toolkit (new for 2021 members) . Read 

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